Steve Jobs Inspirational Speech – Best of Steve Jobs – 1 Minute Motivation

Posted on November 17th, 2017 by Ziipa

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Forté C2B Conference Highlights

Posted on November 17th, 2017 by Ziipa

Posted By: http://youtu.be/18HLmZ2apuU

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Chex Quest: A 20 Years Later Retrospective on a Cereal-Based Game

Posted on November 17th, 2017 by Ziipa

I look back on Chex Quest 20 years later the best game to ever come out of a cereal box.

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Sprint Vector on PSVR Complete Race

Posted on November 17th, 2017 by Ziipa

Posted by: http://youtu.be/ygZQSuEC97s

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Designing Services for Resilience: Nora Jones Discusses Netflix Chaos Engineering at QCon SF

Posted on November 16th, 2017 by Ziipa

Posted by: http://www.infoq.com/news/2017/11/resilience-services-netflix?utm_campaign=infoq_content&utm_source=infoq&utm_medium=feed&utm_term=global

At QCon SF Nora Jones presented “Designing Services for Resilience Experiments: Lessons from Netflix”. Key takeaways from the talk included: the customer experience is a priority; designing for resiliency testability is a shared responsibility; configuration changes can cause outages; and engineers should have have explicit monitoring in place to detect antipatterns in configuration changes.

By Daniel Bryant

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York Jobs of the Week: November 13th

Posted on November 16th, 2017 by Ziipa

Posted By: http://yorksolutions.net/news/york-jobs-of-the-week-november-13th/

Our mission is to provide creative, cutting-edge IT solutions to help companies achieve business, technology, and operational goals and objectives. We believe strongly in creating a true partnership approach with our clients and consultants that fosters a long-term, trust-based relationship.

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Why You Should Fake It Till You Make It

Posted on November 16th, 2017 by Ziipa

Posted by: http://youtu.be/R4Qct-k9gZI

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What is the “Must Have” Tech for Your Business?

Posted on November 16th, 2017 by Ziipa

Posted By: http://www.littlepinkbook.com/must-have-tech-business/

Overwhelmed with social media, AI, SEO, and other technology?

What is a “must have technology” for your business?

You need to be on Facebook, Twitter, Instagram, LinkedIn, and more.

Write blogs and post regularly.

Your competition is using ABM, AI and SEO. Are you? 

The level of Little PINK Book must have techtechnology necessary to market a business today can be overwhelming… especially if you are a small business owner.

How are you supposed to take care of your core responsibilities, provide products and services to your customers at the highest level possible AND spend hours organizing and writing social media posts, tracking search engine optimization keywords, keeping up with the latest technology updates and more?

Even if you spent 12 hours a day at your office working 7 days a week, there is no way you could keep up with everything.

And even if you manage all of all these “outside tech activities,” what kind of life do you have “living at the office”?

Well, I have good news. You do not need to participate in all of the latest technology!

To stay sane and ahead of the competition, here are a few tips to help you get the most out of the latest marketing-technology tools, while running your business…

  • Get the latest insights.

Register for the top newsletters and blog feeds that are essential to your business.

What kind of technology, social media, and other news influence what you provide for customers?

Get the updates and review it on a daily basis. This way, you’ll know what’s going on and be able to figure out what is really important to your business and the technologies you need to research further.

  • Focus on what’s important.

If you find that you must participate in Facebook posts, videos, search engine optimization (SEO) keywords, etc., hire someone to help you.

Many times, social media posting, SEO research and more are full-time jobs. Hire an intern, employee or outside expert to help you handle these activities.

Develop a set plan of action for whatever technologies you decide to pursue. And be sure to track results on a regular basis to see what’s working and what’s not. You may discover that you don’t really need an “Instagram” account, to post so often, or something else.

If certain technologies are important to your business, you need to give them the attention and expertise they deserve. Otherwise, you will have haphazard results and just waste time and money.

  • Watch the competition.

If you are really lost and overwhelmed at what you need to do for your business, take a detailed look at your competition.

What social media venues do they use?

How many comments do they have on their various posts?

What content are their customers reacting to most?

Are they sending out emails and other content with certain technology?

By reviewing this information regularly, you’ll have a really good understanding of what your competition is using. Then, you can try this technology too if it makes sense. And, you can also pursue different technologies they are not using to have a competitive edge.

The buzz is all about using this or that technology. Figure out what you really need.

There are so many different kinds of technologies to use today to help market your business and increase sales that it can be overwhelming. Well, instead of stressing out and wasting time and money on technologies that won’t work for your business, focus on what’s important.

Know what’s going on by reading the latest news that relates to your industry. Then, use this data to figure out what technologies you really need to pursue further.

Hire an expert to help you in your price range. Then, have them follow a plan and provide reports so you can focus on what provides results.

Also, track what your competitors do. This way, you’ll know what technologies they use effectively and how to change your game plan accordingly to win customers.

Technology can help your business, but you’ve got to be able to focus on what works best for you, your customers and your budget.

Do you need help figuring out what message and medium to use for your content?

Author Melanie Rembrandt helps business owners boost sales, awareness and credibility with a killer combination of targeted, SEO copywriting, content-marketing strategy, public relations, and social media. Do you want to save time and money and get great results? Contact her and her team at Rembrandt Communications®, LLC, www.rembrandtwrites.com.

 

The post What is the “Must Have” Tech for Your Business? appeared first on Little PINK Book.

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At Edelman, Emily Chan Combines What Is Good For Business and the Planet

Posted on November 16th, 2017 by Ziipa

Posted By: http://youtu.be/iM2JK6dBfkU

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ISPOR Establishes New "Women in Health Economics and Outcomes Research" Initiative

Posted on November 16th, 2017 by Ziipa

Posted By: http://www.newswise.com/articles/view/684378/?sc=c6280

Newswise imageISPOR, the professional society for health economics and outcomes research (HEOR), held an open meeting this afternoon designed to gain member feedback on a new initiative, “ISPOR Women in HEOR/Science.”

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